Energy
Today’s energy markets are more complex and competitive than ever. Hot-button issues including pricing pressure, thinning margins, increasing regulation, energy efficiency, load management, renewable energy and frequent M&A activity threaten growth and profitability from every angle.
For energy and energy services providers, the affects of these market forces boil down to two things:
- Heightened customer care demands mean new skills and strategies must be deployed to maximize satisfaction and retention
- New customers must be acquired faster, more carefully and more cost-effectively than ever before
To successfully meet these challenges, you’ll need a contact center solutions partner with far-ranging energy market expertise, highly trained and motivated personnel, a broad base of capabilities and scalability and cutting edge technology.
You’ll find that and much more at Protocol Global Solutions. We have more than 10 years of experience providing contact center and direct marketing services to the energy market. We know how to navigate both regulated and non-regulated markets. We’re familiar with the industry’s complex sales cycles and seasonal demand peaks. In short, we have an intimate understanding of what it takes to help you acquire new customers and strengthen relationships with existing ones.
Discover our solutions and capabilities built just for energy services providers.
Services and Capabilities
Protocol Global Solutions provides a comprehensive range of customer contact solutions designed just for energy services providers. Far from just a call center, Protocol supports the latest technology – including VAS (Voice Automation Services) enabled phone numbers, click-to-chat, click-to-talk – to communicate with your customers through all preferred channels.
Whether you’re an investor-owned utility, energy marketer, gas and heating oil provider or service provider, Protocol can customize a solution for your business.
- Customer Care Programs
- Inbound/Outbound Direct Sales Lead Generation
- Customer Retention
- Credit and Collections
Customer Care Programs
Your customers expect a response to their query that’s accurate, instantaneous and personalized. Protocol’s highly trained contact center agents enjoy real-time access to customer data to facilitate successful, customer-pleasing interactions for a variety of customer service scenarios:
- Billing Inquiries
- Service Inquiries and Appointment Setting
- Connect/Disconnect Requests
- Rate Inquiries
- Account Information Modification
- Complaint Resolution
- Outage/Service Interruption Reporting
- Technical Support
- Service Contract Support
- Sales
Inbound/Outbound Direct Sales
Customer acquisition is an everyday activity for energy services providers. Protocol helps you meet aggressive sales goals with our inbound and outbound telemarketing and direct sales services. Staffed by top-notch agents that are highly trained on your business and sales objectives, we help you capitalize on every sales opportunity:
- Outbound Telesales
- Inbound Lead Conversion
- Direct Marketing Response
- Order Management/Fulfillment
- Database Integration and Development
Lead Generation
Prefer to handle your own sales activities? Our lead generation services are an effective bridge between your marketing and sales efforts. We help you maximize conversion rate and ROI of your entire sales process by delivering warm, qualified leads to your sales funnel:
- Prospect Database Development
- Outbound Lead Cultivation
- Inbound Marketing Response
- Lead Qualification Scoring
Customer Retention
In the highly competitive energy services market, providers are pressured to constantly demonstrate value to retain existing customers. Protocol offers multi-faceted customer retention activities designed to move customers up the value chain. Our retention strategies tailor the message to the customer’s current life cycle stage for maximum effectiveness.
- Customer Scoring
- List Segmentation
- Customer Loyalty Programs
- Inbound/Outbound Cross-sell and Up-sell
- Inbound/Outbound Winback
- Comprehensive Tracking and Reporting
Credit and Collections
Slow-paying customers are an energy business reality; unfortunately, so are account defaults. Protocol’s proven approach to energy account collections services can help you minimize the impact of slow- and no-pay accounts to your cash flow and greater financial health.
- Outbound/Inbound Collection Call Handling
- From Early-Stage Collections to Loss Prevention
- Small Balance Programs
- Automated Payment Reminders
- Inbound Automated Payment Processing